November 27th, 2023, Shivanshi Shah
The UAE and KSA stand as global hubs for luxury consumption attracting high-net-worth individuals with a penchant for opulence. Understanding the cultural impact and digital preferences of luxury shoppers in the UAE and KSA is crucial for professionals aiming to thrive in these vibrant markets.
According to YouGov’s latest report, ‘Who are UAE and KSA’s luxury aficionados?,’ 38% of the UAE and KSA consumers are willing to pay more for luxury brands. From strolling through high-end stores to jet-setting across dreamy destinations, these luxury aficionados are weaving their tales across retail, finance, travel, and more.
Are you a professional looking to pinpoint the channels and mediums they love? Want to engage with them when they most want to listen? Download YouGov’s latest report which includes:
- Luxury aficionado's demographics
- Retail preferences including ‘green’ shopping
- Most considered luxury beauty & fashion brands
- Attitude towards travel and finance
- Most considered airline & hotel brands
- Media preferences and advertising insights