FMCG news
Gain a complete understanding of your customers with the latest FMCG news, empowering you to make faster, strategic decisions for innovative and impactful campaigns.
Find out which FMCG brands – across foods, beverages, and personal care - consumers consider highest across 6 key international markets (France, Germany, United Kingdom, United States, United Arab Emirates, Kingdom of Saudi Arabia) , and discover which brands have seen the highest change in score year on year.
Utilizing data from always-on brand tracker, YouGov BrandIndex, and created against the backdrop of these factors YouGov’s 2024 FMCG/CPG rankings report reveals the most considered food, beverage, and personal care brands around the world.
Unrivaled FMCG insights
YouGov has over 15 years of living consumer intelligence in the FMCG sector. Ensure your brand stands out in the market with a highly targeted business strategy informed by the latest FMCG insights below.
UK consumers reveal favourite festive drinks: Brands, flavours and spending trends
UAE consumers show strong trust in Japanese brands, low confidence in Indian and Chinese makes
[Event] Breakfast & insights: Understanding conscious consumerism
UAE's Biggest Brand Movers: September 2024
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