Stay updated with the latest retail news to see how your campaigns influence consumer opinions in real time. Make data-driven, strategic decisions that enhance brand reach, foster consumer advocacy, and improve ROI.
Most Brits are now fully aware of the availability of smart home technology, with over a quarter knowing a lot about technology for their home. But which devices are the most used or coveted?
Download our latest report to explore who are the Smart Home Adopters and how do they differ from the rest of the population?
From high-street to high-end and online to offline, stay informed with YouGov's living consumer intelligence and retail news to reach your ideal audience effectively and meaningfully.
YouGov has over 60 years of living consumer intelligence on the retail sector. Future-proof your strategy and keep pace with consumer shopping preferences by exploring our latest retail news below.
How UK consumers are shopping for electronics this holiday season
UK 2024 Christmas campaign tracker
UAE residents gear up for Dubai Shopping Festival with a strong appetite for spending
Sweden’s Advertiser of the Month in November – Marabou, TV4 Play and McDonald´s
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