UAE & KSA Report: Who's taking the biggest bite out of the QSR market?
Shivanshi Shah - April 8th, 2025
Who's winning hearts (and stomachs)? Discover the QSR brands and the diners who love them.Download report
In the ever competitive world of quick service restaurants (QSRs), timing is everything and so is knowing your customer. Fast food is no occasional indulgence in the UAE and KSA as 33% of residents eat it multiple times a week, if not daily. For brands, this means cutting through the noise with consumer insight rooted in reality.
YouGov’s latest report reveals who these fast food frequenters are, what motivates their choices, and which brands are leading the pack in consideration in the UAE and KSA.
Download the report to uncover:
- Fast food frequenters: Who they are and how often they eat out?
- What’s driving their cravings: motivations & attitude towards health?
- UAE's top 10 most considered QSR brands by fast food frequenters & Nat Rep
- KSA's top 10 most considered QSR brands by fast food frequenters & Nat Rep
- Top 10 QSR brand preferences by Gen Z, Millennials and Gen X in the UAE
Ready to dig in? Grab the full report now.