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From investment plans to attitudes to ESG, where to reach the financially comfortable to share of wallet in your sector fuel your strategy with living consumer intelligence.
Financial services intelligence
Unlock powerful insights about your customers’ needs at every stage of your marketing funnel.
WHITE PAPER
Financial outlook 2023: Navigating the storm
With 50% of respondents telling us that their disposable income has decreased in the last 12 months, we take a deep-dive to understand how different markets and demographics are dealing with the financial pressures using our Discretionary Spend Index.
Our latest global report, fuelled by over 19,000 respondents, explores: how household living standards vary, how consumers are feeling for the future, how consumers want to be helped by the financial services sector and more.
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Unrivaled data insights
YouGov has over 15 years of Living Consumer Intelligence on the financial services sector. Keep ahead of your competitors by exploring the latest industry insights below.
All(1103)
USA(244)
UK(336)
APAC(175)
India(73)
MENA(44)
Nordics(52)
ARTICLE
about 2 hours ago
Apple, Peacock and State Farm: US Advertisers of the Month for August 2024
ARTICLE
1 day ago
UK Biggest Brand Movers - September 2024
ARTICLE
1 day ago
Do cuts in DEI policies influence consumer buying decisions? Short answer is yes
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“This was a great collaboration between MFUSE and YouGov Direct. The speed with which the project was delivered was unprecedented and ensured we could deliver to a very tight client timetable."
Neil Shah, Partner of Digital Media and Technology at MFUSE