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The latest trends, analysis and insights

We have been sharing what the world thinks for 20+ years. Inspiring game-changing strategies, products and marketing campaigns among the world’s most recognised and successful brands.
Explore the latest trends and thinking on a range of topics, including what consumers really feel about AI, global brand rankings and the biggest movers, and what marketers should know about TikTok audiences.

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about 23 hours ago

Singaporeans feel hopeful, confident about Lawrence Wong taking over as the PM of Singapore

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1 day ago

Godzilla x Kong, Dune and Poor Things: Most in-demand TV and film in America for March 16-31, 2024

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1 day ago

Champions League, Europa League, and Dune UK’s most in-demand TV and film for March 16-31, 2024

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1 day ago

New vs. used: Which automakers are prized by different groups of car buyers in the US?

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1 day ago

The great rewind: What would it take to revive the British movie rental industry?

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2 days ago

March 2024: Consumer confidence falls for the first time in seven months

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2 days ago

Do Britons clean their devices as often as they should?

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2 days ago

Most Britons enjoyed Nationwide’s Dominic West Ad – but agree it should be banned

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2 days ago

Four months on, how damaging was Mr Bates to the Post Office?

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3 days ago

Tax season 2024 – Insights into Americans' filing experiences and outcomes

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3 days ago

ShopBack ends BNPL service: How has consumer consideration of the platform been impacted?

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6 days ago

What Aussies want in a romantic partner: How Zoosk users value looks and Hinge users seek values

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6 days ago

Pining for love, passing on apps: Why are some singles in Australia hesitant about dating apps?

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