YouGov Recommend rankings 2024

YouGov Recommend rankings 2024

YouGov - June 25th, 2024
Want to discover which brands are leading the way in customer recommendations?Check out the rankings!

The YouGov Recommend rankings 2024 are calculated using data from our flagship brand tracking tool, YouGov BrandIndex.

The platform gathers data from interviews with over 27 million registered panel members across 40 sectors and more than 55 countries.

Each brand’s performance is tracked daily against a range of metrics, with our Recommend ranking measuring the percentage of a brand’s customers who would recommend it to a friend or colleague.

Our global rankings report highlights the top 10 recommended brands across 24 markets and the top 10 most improved brands across 20 markets.

Dive in today and discover which brands are taking the top spots for customer advocacy!