February 9th, 2024, Clifton Mark
As the world leaves pandemic restrictions further in the past, how is mental health faring in different markets? A recent YouGov poll shows that consumers feel that their mental health was incrementally better in 2023 than in 2022.
About a third (34%) of all respondents say that their mental improved while a fifth (22%) say that it declined. However, the largest proportion, 41%, say that it’s about the same.
Where are people faring best? The UAE reports the most improved mental health with 55% of respondents saying their mental health was better in 2023 than in 2022. They’re followed by India (52%), Mexico (48%) and Indonesia (48%). More respondents in Hong Kong report improved mental health than the global total, with 35%.
European markets, however, seem to be declining, with France (18%) and Germany (17%), the least likely to report improved mental health.
Nordic markets Sweden (20%) and Denmark (19%) are among the least likely to report improved mental health, but that doesn’t mean things are getting much worse. These markets are more likely than any others surveyed to say things are about the same (54% for Sweden and 55% for Denmark).
Britons and Australians are most likely to have had a worse 2023 than 2022, at 31% and 30% respectively. Germans (29%), Poles (29%) are also more likely than the average respondent to report declining mental health in 2023.
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YouGov Surveys: Serviced provide quick survey results from nationally representative or targeted audiences in multiple markets. The data is based on surveys of adults aged 18+ years in 17 markets with sample sizes varying between 376 and 897 for each market. All surveys were conducted online in November 2023. Data from each market uses a nationally representative sample apart from Mexico and India, which use urban representative samples, and Indonesia and Hong Kong, which use online representative samples. Learn more about YouGov Surveys: Serviced.