Super apps in APAC: The future of convenience or cause for concern

Super apps in APAC: The future of convenience or cause for concern

Carmen Yew - April 14th, 2025
Super apps promise convenience, but do consumers trust them enough to go all in?Download infographic

Super apps bring everything into one place—ride-hailing, food delivery, digital payments, and more. But while they offer convenience, consumers have key considerations before embracing them fully. Our latest study covers what do consumers think about super apps in Australia, Hong Kong, Indonesia and Singapore.

What’s inside this infographic?

  • Do APAC consumers prefer an all-in-one app?
  • Top motivations for using super apps
  • Key concerns about security and reliability
  • Regional differences in loyalty and discount preferences

💡 Did you know?

  • Consumers in Hong Kong and Indonesia prioritize exclusive discounts for using multiple services within a super app.
  • Singapore and Hong Kong consumers value loyalty programs and reward points.

Is the future all about seamless convenience, or do security risks outweigh the benefits? Download the infographic now to explore consumer trends across APAC.