January 31st, 2024, Christien Pheby
ASDA recently announced that manned kiosks at 82 of its petrol stations would be phased out in favour of cashless alternatives. It’s as good a reason as any to explore a recurring theme in financial services: whether or not the death of cash is upon us.
Data from YouGov Profiles suggests that, overall, 19% of Britons use cash machines once a week or more (whether to check their balance, make a withdrawal, or some other reason, such as a desire to maintain the country’s apparent superiority at queueing).
A further 28% say they use them once a month, while 35% say they use them less often and 13% say they never use them at all. So overall, nearly half of the public (48%) are using them less frequently than monthly, if they are using them at all.
Of course, those who do use them regularly will still be affected by branch closures – so it’s worth exploring where they’re located in Great Britain.
Our data shows that weekly users of cash machines are most likely to be located in London (20% of weekly cash users vs. 14% of the adult population). London is followed by Scotland (11%), the North West (11%), and Yorkshire & The Humber (10%). In every other region, the percentage of regular cash machine users is below 10% - with consumers in Wales (5%) and the North East (5%) least likely to use them.
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YouGov Profiles is based on continuously collected data and rolling surveys, rather than from a single limited questionnaire. Profiles data for Great Britain is nationally representative of the online population and weighted by age, gender, education, region, and race. Learn more about Profiles.