FMCG news
Gain a complete understanding of your customers with the latest FMCG news, empowering you to make faster, strategic decisions for innovative and impactful campaigns.
YouGov’s US grocery brand rankings 2025 report looks at the state of supermarket shopper consideration, identifying key demographic trends and attitudinal differences that are impacting where Americans choose to buy their groceries.
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YouGov has over 60 years of consumer intelligence in the FMCG sector. Ensure your brand stands out in the market with a highly targeted business strategy informed by the latest FMCG insights below.
UK retail store closures climb but in-person shopping still holds appeal in key categories
Canada’s Advertisers of the Month for March, 2025: Oreo, Instagram, and Volkswagen
The battle of the subs: Which chain reigns supreme?
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