Unlock detailed, practical insights on your customers and competitors – complete coverage of the mobile phone market
YouGov’s Most Recommended Brands 2025 showcases the brands earning the highest levels of customer advocacy across the globe. Based on consumer data from 28 markets, the report highlights the brands that current customers are most likely to recommend.
This year’s edition features the top 10 global brands, regional leaders across 10 key markets, and the most improved brands based on year-on-year gains. It also includes a snapshot of global consumer attitudes toward recommendation. Curious to see which brands made the cut? Explore the rankings and the trends driving brand advocacy across borders.
From handset purchase drivers and switching intention to brand consideration and media consumption, understand who your ideal customer is in granular detail with ultra-reliable insights from YouGov.
YouGov has over 15 years of data of forward-looking, connected telco consumer intelligence. Explore our latest industry insights below to help reduce churn, growing acquisition and improve customer experience.
Unlock powerful insights about your customers’ needs at every stage of your marketing funnel.
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