Government & academic intelligence
Access unparalleled intelligence on political trends, opinions and the latest academic research.
Unrivaled data insights
YouGov has over 15 years of living consumer intelligence on political opinion, governmental decisions and public affairs. We offer full-service survey research for academics, health researchers, policy think tanks and corporate clients. Explore our latest insights below to help you stay up-to-date and lead the way.
Explore the YouGov Platform
Unlock powerful insights about your customers’ needs at every stage of your marketing funnel.
Run your own research on the YouGov panel
Self-serve
Panel-powered survey builder
24/7 survey builder
General population and granular audiences
2 million+ profiling variables
Rapid results from 1 hour
Prices start from £0.50p/$1.00 per survey complete
Available in: GB, US
Cannot be quoted in the media as a YouGov survey
Serviced
Fast-turnaround Omnibus and targeted Field & Tab
Results from next day
Nationally representative samples and targeted audiences
Sub-group analysis
Data available in YouGov Crunch
View results live as they come in
Global capabilities
Researcher moderation and support
Can be quoted in the media as a YouGov survey
Custom Research
Unique and tailored solutions
Bespoke results dependent on project
Nationally representative samples and targeted audiences
Sub-group analysis
Data available in YouGov Crunch
Data available in any bespoke output
Global capabilities
Full end-to-end support with research experts
Can be quoted in the media as a YouGov survey
Sample framing, questionnaires, analysis and more