April 5th, 2023, Clifton Mark
The UEFA Champions League, John Wick: Chapter 4 and The Last of Us are the most in-demand titles among British consumers for the last half of March.
The table below is based on data from YouGov Signal, a social listening tool that tracks the performance of TV programs, movies and brands. Shows are ranked by Appetite Score, a value from 0-100 which measures the demand for given titles by combining web searches and Wikipedia lookups.
Here are the titles with the highest peak Appetite Scores among UK audiences for March 16-31:
Keanu Reeves, who plays the titular assassin in the John Wick series, has stormed the charts. Chapter 4 of the series, released in cinemas on March 24 is the most in-demand title for the last half of March, and the only non-streaming title to make the chart.
The new film appears to be generating so much buzz that it's also put the original John Wick back on the charts at number six. That said, the buzz around the new film is not quite enough to dislodge the Champion’s League from the top spot.
HBO comedy-drama Succession, with the beginning of its fourth season, has made it to number eight on the list, just ahead of spooky puberty comedy Wednesday which returns to the charts at number nine.
The fantasy genre has also got Brits interested. Game of Thrones, which has not made a new episode in years, has climbed three spots to number four on the charts, with Netflix series Shadow and Bone not far behind at number seven.
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