UK savers and spenders 2024
April 15th, 2024, YouGov

UK savers and spenders 2024

Interest rates and the cost of living started sharply increasing across the UK in late 2021, with the annual inflation rate reaching 11.1% in October 2022, a 41-year high. UK consumer prices, as measured by the Consumer Prices Index (CPI), were 4.0% higher in January 2024 than a year before.

Download our latest report to explore how rising interest rates have impacted the actions and attitudes of two key groups: active savers and first-time home buyers in the UK.

Utilising YouGov Profiles and YouGov BrandIndex the report uncovers:

  • Popular investment products amongst Brits
  • Where Brits are feeling the pinch
  • Motivations for choosing a bank
  • Influential factors when making financial decisions
  • And much more!