Car buying... the road ahead – a webinar in partnership with Experian
Working in collaboration with Experian, we explored the latest research data alongside car ownership and demographic data. The webinar covers the following topics:
- The changing face of car buying
- Drivers to car purchase
- The E-volution – Focus on E-Luxury
- Who is buying which brand, and will that translate in brand loyalty for EVs
- Who is putting off buying due to economic pressures
- Where are the likely hotspots and what infrastructure is needed to support EV rollout
"However, whilst we know the market is shifting at pace, other external factors such as the pandemic closing dealerships, and the global supply chain shortage have seen new developments in terms of how we buy cars now and, in the future, and who will be buying them. All of which is once more threatened by a rapidly evolving cost of living crisis, impacting confidence levels amongst potential customers who must look to their own personal finances before making significant purchases" - Experian.
Want to find out more?
Download our latest Automotive whitepaper to find out more about the future landscape of the automotive industry. Our latest research across 18 international markets this report explores:
- The rise of digital purchasing options
- Who is receptive to buying vehicles online
- Car purchase drivers
- The E-volution and the barriers facing the EV market
Click the find out more button below.
Or check out our latest Auto profile peek. YouGov recently profiled the attitudes and behaviours of Brits considering eco-friendly engine alternatives in the next 12 months. Click here to find out more.