Network streaming
The network streaming market in the US

Who subscribes to Disney+, HBO Max, Paramount+, and Peacock?

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25% of consumers in the US watch TV via streaming services from TV channels daily

Let's take a closer look at network streaming in the US. Who subscribes to Disney+, HBO Max, Paramount+, and Peacock? What do these subscribers have in common and what sets them apart?

By using YouGov Safe’s fully opt-in, cross-device tracker, we can give you a verified and real-time 360 consumer view of network streaming subscribers. This include:

  • Key demographics
  • Politics and beliefs, including advertising attitudes
  • Hobbies and interests
  • Media consumption habits

About Profile Peeks

This data has been gathered from YouGov Profiles with YouGov Safe USA.

YouGov Safe gives you the truth about what consumers actually do across devices. Opt-in data gives you an unfiltered view of online actions. From search queries to social media interactions, streaming behavior to shopping purchases, unlock the intelligence you need to understand your audience completely.