BrandIndex Lite
Get a free snapshot of brand performance against competitors in your sector, powered by our panel of 29 million+ consumers.

Quick, simple, and completely free
YouGov BrandIndex Lite gives you a clear snapshot of brand performance in BrandIndex’s Buzz category – completely free.
Discover how audiences really feel about your brand, and benchmark against top competitors in your industry.
Filter by market, industry and audience demographics for an accurate overview of your brand performance in your sector.
Quality brand data, available to everyone
Completely free data
Explore a sample of YouGov's data for free - no strings, no hidden charges. Just quality brand data at your fingertips
Simple to use
Access our Lite products right within your browser in a handy dashboard - no installation required
Powered by YouGov's panel
A sample of quality brand data, panel-powered by YouGov's 27 million+ registered members around the world
Why YouGov?
Take tips from sector leaders who use YouGov brand tracking





“YouGov's brand tracking let us quickly, accurately and objectively show the positive brand impact that our FIFA World Cup advertising partners obtained.”
- Dan Urban, Vice President of Ad Sales Research, FOX Sports
How brand tracking can help you
How-to content to help get the most out of your brand research. Make the most of your market research with how-to guides from YouGov's research experts.
Content & resources
Australian Advertisers of the Month for May – Budget Direct, Uber Eats, and WhatsApp
Egypt Advertisers of the Month for May – Amazon, Halwani Bros, and Mountain View
What happened to Liberty Mutual’s brand perception?
Which brands and influencers do American gym members prefer?
YouTube TV's brand health outpaces industry averages in the US
How brands can win over Britain’s supplement consumers