Squid Game, The Night Agent, and Younger: The Most-Streamed TV in the US, January 2025

January’s rankings saw a major shake-up, with seven new entries signaling fresh viewer interest in newly-released shows. Meanwhile, Squid Game continues its impressive run at No. 1, solidifying its place as a global streaming powerhouse.

Squid Game, The Night Agent, and Younger are the most-streamed titles in the US for January 2025. The chart below shows how many views and viewers each title had, along with their ranking changes from last month. Shows marked “new” entered the top ten for the first time this month.

Squid Game takes the top spot with 255.9 million views and 34.2 million viewers on Netflix. The global phenomenon continues to dominate the streaming charts, holding steady as the most-watched show in the US.

The Night Agent debuts in second place with 199.3 million views and 24.1 million viewers. This action-packed political thriller has drawn in a massive audience following the release of its latest season.

Younger comes in third with 182.9 million views and 8.4 million viewers. The romantic dramedy’s arrival on Netflix has introduced it to a new audience, with high engagement reflected in its 21 views per viewer ratio.

Severance, an Apple TV+ sci-fi thriller, makes its first appearance on the list at No. 7 with 93.7 million views and 22.4 million viewers. Its intricate storyline and psychological twists continue to attract a dedicated following.

XO, Kitty, a Netflix teen drama, enters at No. 9 with 81.5 million views and 8.9 million viewers, proving the lasting appeal of young adult content.

Learn more about the most-streamed TV in December 2025

Methodology: YouGov Behavioral: Media Consumption is an audience streaming tracker, monitoring reported streaming attitudes and behaviors with verified SVOD & AVOD viewership data across multiple streaming services. It is backed by 160,000 activated accounts and the ability to connect to YouGov’s panel of 27 million+ registered members.