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The (young and) beautiful game: discover the new generation of English Premier League fans
YouGov - October 17th, 2023
The English Premier League (EPL) is recognised, home and abroad, as the pinnacle of domestic football, but younger fans are reshaping the way the EPL is consumed and enjoyed.
Download our latest report to explore the profiles of the young British fans reinvigorating the English Premier League.
Connecting YouGov SportsIndex with YouGov Profiles, our new report unlocks insights on young British football fans and their media consumption. The report dives into young fans’ priorities and preferences in turn helping clubs to reach the next generation of football fans.