May 26th, 2023, Clifton Mark
The UEFA Champions League, I’m a Celebrity, Get Me Out of Here! and Bridgerton are the most in-demand titles in the UK for the first half of May. The chart below comes from YouGov Signal, a social listening tool that tracks the performance of TV programs, movies and brands. Appetite Score is a value from 0-100 that measures the demand for given titles by combining web searches and Wikipedia lookups. Here are the ones with the highest peak Appetite Scores among British audiences in the past two weeks:
The UEFA Champions League’s position as the most in-demand title in Britain remains unchanged since March. The Super Mario Bros. Movie has fallen four places from second to sixth since April 16-30, and Evil Dead Rise has slipped one spot to number five.
Reality elimination show I’m a Celebrity Get Me Out of Here is the second most in-demand title for the first half of May with an appetite score of 99.10. The show debuted in 2002 and has run for 22 series, the most recent of which aired in 2020. The recent surge in interest is likely driven by the release, between April 24 and May 12, of a spin-off series taking place in South Africa. The new series features top competitors from previous editions.
Steamy period drama Queen Charlotte: A Bridgerton Story released its full first season on May 4 and has become the fourth most in-demand title for May 1-15. Created by Shonda Rhimes, the show focuses on a young Queen Charlotte’s rise to prominence in the late 18th century. Charlotte is a spin-off and prequel of Bridgerton, which is the third most in-demand title for May 1-15. Bridgerton debuted in 2020 and has recently been renewed for a third and fourth season. The story follows a fictional aristocratic family navigating Restoration-era high society.
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