Webinar: Connected Brand Research

Exploring the key challenges facing agencies today:

• Claimed data doesn’t always correlate with actual digital behaviour
• Consumer brand perceptions change throughout the purchase funnel

Using a case study featuring RBS, YouGov will demonstrate how our connected data allows agencies to address these challenges.

The solution will be underpinned by YouGov BrandIndex, our global brand tracking tool, and our new product, YouGov Safe, which allows us to track real cross-device online behavioural data.

The solution is underpinned by YouGov BrandIndex, our global brand tracking tool, and our new product, YouGov Safe, which allows us to track real cross-device online behavioural data.

Join us on Wednesday 13th October at 3pm.

Register now. We look forward to seeing you there.