Automotive Sector Cover Photo featuring a woman being handed key for her new car

Car Buyers in the Nordics

Profile Peek
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14% of Danes, Swedes, Norwegians, and Finns are looking to buy a new or used car in the next year.

Download YouGov's latest automotive Profile Peek and discover:

  • Demographics
  • Media consumption
  • Engine type considered
  • Attitudes to car brands
  • And more

Download the full Profile Peek now

About Profile Peeks

Drawing on data from across YouGov’s vast connected ecosystem, Profile Peeks are infographics that deep dive into a niche audience group segmented based on trending sector topics. Showcasing a range of behavioural and attitudinal insights they are designed to help brands and agencies get that little bit closer to the consumers they need to understand most.