[Webinar] Unlocking survey insights: A hands-on guide to audience building

Check out our latest insights-packed webinar featuring Mark Bridgens, Product Director of YouGov Platform and Anna Murphy, VP Product Manager of YouGov Data Products.

Powered by our market-leading panel, YouGov Surveys: Self-serve allows you to survey hard-to-reach audiences quickly and deliver results you can trust. However, to leverage its full potential, it’s crucial to understand how to optimise its audience building capabilities.

What will you learn?

• The importance of audience building in survey research.
• How to define your audience, no matter how niche.
• How to make the most of our audience variables.