Audience Explorer

Easily create your audience from our wide selection of attributes:

• Select the location or region of your target audience
• Filter by age, region and gender to create an even more detailed customer profile
• Choose a brand, competitor or personality that your target audience is a fan of, or an example attitude or opinion they hold
• Discover data and insights on your custom audience to help you understand and target them effectively
  

• Click  'Explore your Audience' to uncover data and access your free audience dashboard
• Share the audience you’ve discovered with your colleagues, clients and business partners in a presentation-ready format
• Unlock more audience data by registering for an account

Unlock more data points with YouGov Profiles.

The data in your audience dashboards is a snapshot from YouGov Profiles — a powerful syndicated data tool containing over 200,000 audience data points.