Beyond the feed: KSA social media report 2024

Beyond the feed: KSA social media report 2024

Deeksha Raina - July 2nd, 2024
Dive into the social media habits of Saudi residents.Download report

How much do Saudi residents use social media, and who exactly is using each of the most popular social networks? While many social media platforms have come and gone, the main players have remained steady.

YouGov latest report, ‘Beyond the feed: KSA’s social media report 2024’ leverages data from YouGov Profiles to uncover the latest audience demographics for the top social networks, with detailed insights into generational differences.

You'll also find which brands are excelling on each platform. Download YouGov’s latest report to learn:

  • Usage patterns: Discover how much time different generations are spending on social media.
  • Platform preferences: Understand why each social media platform appeals to Saudi residents.
  • Attitudes and concerns: Gain insights into user attitudes towards ads, safety, and platform integrity.
  • Brand affinities: See which brands are resonating with weekly users of Facebook, Instagram, X, Snapchat, and TikTok.