Profile Peek:  India’s loyalty program enthusiasts
October 27th, 2023, Deeksha Raina

Profile Peek: India’s loyalty program enthusiasts

In today's ever-evolving consumer landscape, the importance of loyal customers cannot be overstated. Loyalty programs have become powerful tools that transform the way brands and customers engage. These programs aren't just about discounts and points; they're about building lasting connections, fostering trust, and incentivizing repeat business.

According to YouGov Profiles data, 26% of urban Indians are loyalty program enthusiasts. YouGov’s latest report uncovers the lifestyles, preferences, and behaviours of this segment. Download the report to gain insights that will empower you to fine-tune your marketing strategies, creating deeper connections, boosting customer loyalty, and driving business growth.

Within YouGov's loyalty program enthusiasts report, you'll find a comprehensive profile of loyalty program enthusiasts and how they differ from the general population. This includes insights into their:

  • Demographics
  • Travel preferences
  • Luxury shopping behaviour
  • Outlook towards debt
  • Preferred advertising experiences

Don't miss this opportunity to harness the power of loyalty.