How consumers perceive the influence of AI on their jobs in hospitality
The rapid development of AI has sparked discussions across numerous industries and raised concerns about its potential to replace human jobs. In order to understand the extent to which individuals believe AI will impact their professional roles, we conducted a survey across 18 international markets.
In this piece we look at what effect do people working in the hospitality and leisure industry think AI will have on their jobs.
Data from the survey reveals that, among people working in the hospitality and leisure industry around the world nearly a quarter think that AI might be able to perform some tasks in their stead (24%).
But, perhaps counter-intuitively, nearly two in ten people working in this industry believe that AI won’t be able to perform any of theirs or their colleagues’ tasks at the same level (19%).
Around one in eight (13%) believe that AI might be able to perform most of their tasks for them.
Does the opinion of hospitality and leisure industry workers differ based on gender and age?
Data reveals that globally men working in the hospitality and leisure sector are far more likely than women to believe that AI might be able to either do some of their work (27% vs 20%) or most of their work (15% vs 11%).
On the other hand, over two in ten women are more likely to believe that AI won’t be able to do their tasks as efficiently (21% vs. 16% of global men).
Over a third of 25-34-year-olds working in the hospitality and leisure industry think that AI might be able to perform some of their tasks for them (35%). Those between the ages of 18 to 24 (28%) and 35 to 44 (24%) are also most likely to share the same opinion.
Older workers are most likely to say that AI won’t be able to perform their tasks with the same efficiency – 17% of 45-54-year-olds and 28% of 55+ say this.
Explore our living data – for free
To receive monthly insights about the health and pharma industry register here.
To read YouGov’s latest intelligence on the health and pharma sector explore here.
Make smarter business decisions with better intelligence. Understand exactly what your audience is thinking by leveraging our panel of 20 million+ members. Speak with us today.
Methodology: YouGov Surveys: Serviced provide quick survey results from nationally representative or targeted audiences in multiple markets. The data is based on surveys of adults aged 18+ years in 18 markets with sample sizes varying between 512 and 2005 for each market. All surveys were conducted online in April 2023. Data from each market uses a nationally representative sample apart from Mexico and India, which use urban representative samples, and Indonesia and Hong Kong, which use online representative samples. Learn more about YouGov Surveys: Serviced.
Getty Images