How is the Middle East planning to exercise this summer?
The fitness landscape has been permanently altered due to the extended length of the COVID-19 pandemic. Stepping out to go to the gym, attending yoga or other fitness classes was replaced by virtual workouts. Although restrictions have been eased and public venues are more accessible now – Will people go back to gyms or home workouts are here to stay?
The latest research from YouGov reveals that 56% of UAE and KSA residents strongly or somewhat agree with the statement, ‘Remote workouts and events still appeal and are here to stay post-Covid-19’. Also, 25% of residents in both countries said they prefer home workouts.
Download YouGov's latest infographic, 'How is the Middle East planning to exercise this summer?’ to unlock the latest insights on UAE and KSA consumers’ preferred way of exercising, future gym ownership, concerns regarding contracting covid-19 and more.