online-shopping-with-augmented-reality
YouGov Framework

US Tech-savvy shoppers: would AR-enabled experience make a difference?

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42% of the US population is unhappy with their dull shopping experience. Augmented Reality is one of the top new technologies they would like to experience. How effective will your AR-shopping investment be if you were to target this audience?

Download the latest YouGov analysis, sourced from our proprietary custom research and enriched with YouGov Profiles, to learn more about the tech-savvy group of consumers who are looking for a change in their everyday shopping trips.