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Profile Peek

How Charities are affected by the cost-of-living crisis

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43% of Brits are most likely to donate to health related charities

Download YouGov's latest Profile Peek and discover:

  • How British adults’ charitable behaviours have changed since the cost-of-living crisis
  • What type of support adults across the UK have received or are currently receiving from charities
  • How charities should currently be supporting those in need
  • What type of charities British adults are supporting
  • Where the British public are looking to find out information about charities

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About Profile Peeks

Drawing on data from across YouGov’s vast connected ecosystem, compiled in YouGov Profiles, Profile Peeks are infographics that deep dive into a niche audience group segmented based on trending sector topics. Showcasing a range of behavioural and attitudinal insights they are designed to help brands and agencies get that little bit closer to the consumers they need to understand most.