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US Insurance Rankings 2023: Home & Auto Policy Switchers

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Analyzing insurance survey data from more than 25,000 Americans, YouGov's 2023 US Home and Auto Insurance Rankings report provides an up-to-date view of insurance brand consideration across the general population, Americans identifying as actively in-market, and next-gen customers under 25.

Download the report to learn:

  • Which home and auto insurers will win in 2023?
  • Who are the top contenders in each category?
  • Who’s gaining traction with Gen-Z?
  • Will the longstanding leader stay on top?
2023 US Insurance Rankings - General Population
YouGov BrandIndex consideration scores: January 1, 2022 - December 31, 2022