Social commerce event: Untapped opportunity for brands in APAC
October 30th, 2023, YouGov

Social commerce event: Untapped opportunity for brands in APAC

Social Commerce Event

Join us and our esteemed panelists at our insights session and find out how businesses can leverage social commerce to reach greater heights in our upcoming event.

In 2023, the social commerce industry in APAC is expected to grow by 14.7% on annual basis to reach US$489,327.6 million, and this figure is only expected to grow in the coming years. This upward trajectory is primarily underpinned by the core factors of convenience, product discovery, and the influence of social validation. Brands and retailers are increasingly using social commerce platforms to reach new customers, drive sales, and build relationships with their target audiences.

During the session, we will explore the current state and future of social commerce, including:

  • Awareness and usage levels of social commerce
  • Key social commerce platforms
  • Categories that are best suited for social commerce
  • Future outlook of social commerce, including which categories it will remain relevant for
  • Key influencers and barriers to purchase on social commerce, and how individual platforms compare

Date & time: 16 November 2023, 17:30 – 20:30 SGT

Location: WeWork 21 Collyer Quay, Level 2 Business Center

During our sharing session, you can expect to enjoy some canapés and drinks while gaining invaluable insights into the world of social commerce, along with strategies that can help your business thrive in this evolving landscape.

Secure your spot today by clicking the link below to register for the event.