Video voices: Consumer opinions, in their own words

Add qualitative video answers to your next YouGov survey. Video voices are recorded directly by YouGov panellists, providing candid responses that let you go beyond the numbers and understand the “why.”

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Candid opinions

Authentic feedback, captured on panellists’ own devices

Fast, qualitative insights

Answers in as little as three working days

Flexible formats

Get raw responses, or a curated insight reel

Video voices rate card

We offer video answers in three formats, depending on your presentation needs. Response rates for Video voices vary depending on the topic of the question and audience being surveyed. For the UK National Omnibus (n=2,000), we guarantee 30 video responses. We can also offer an open-ended text response for panellists who decline to record a video.

Deliverable tiers

What you’ll receive

Per question cost

Raw responses

Unedited responses provided as a single MP4 file

£3,500

Light edit

Video responses, trimmed for length with consistent audio levels

£4,500

Curated insights reel

Thematically organized video, ready for internal presentations

£6,000